The current channels available to elderly and disabled patients to obtain assistive technologies comprise a mix of statutory provision, retail markets and a hybrid combination of both statutory and private provision. This seminar will provide delegates with a clear understanding of the various routes to market, but will focus primarily on the benefits and challenges associated with selling direct to the private sector.
Attendees will gain an insight into the needs of the private consumer and will be guided through the principals of selling products and services in this competitive marketplace. Complimented with practical tips and advice on targeting the different consumer groups, the seminar programme will also provide manufacturers, retailers and distributors of assistive technologies with a clear understanding of:
- The needs of the elderly and disabled people today
- The size of the market and anticipated growth over the next 10 years
- Routes to market and the differences between statutory and private provision
- Who the private consumer is and techniques for targeting them effectively
- Consumer concerns and how to overcome the barriers to adoption of assistive technologies
- Selling assistive technologies and services online
Book your place today by contacting Lucy Watkins on:
Tel: 0121 452 5630
Email: Lucy@MedilinkWM.co.uk
Or book online by clicking on the 'Book Now' button below
Delegate Fees:
Medilink Members @ £55 + VAT
Non-Members @ £79 + VAT
