Want to learn how you can maximise your product launch, manage your brand and target your key customers?

09 May 2018

Maximise your product launch, manage your brand and determine how to target customers and key influencers with confidence, at this un-missable course, delivered by Medical Device Consultancy.

MPD Training Course: Product Management | Tuesday 15 May 2018

MedilinkWM and Medical Device Consultancy bring to you practical training sessions designed around the delegate. These intimate sessions are designed to maximise learning outcomes and they are created to promote interaction and discussion.

Want to get the right opinions and direction from those who matter?

Want to learn how to calculate a Worldwide Market quickly and with confidence?

By attending this course delegates will be discover:

  • The Basics of the Four Ps: Product, Place, Promotion and Price
  • The Vital Role of Product Managers and Business Development Managers - creating a future!
  • How to determine your Unique Selling Propositions (USPs) and use them to target your customers and key influencers with confidence - the importance of an evidence based approach
  • Market Intelligence System and Sources (MISS) - where to look and what to look for
  • The Power of Observation and Provocative Debate. Focus Groups and Scientific Advisory Boards.

This course will be exploring the important basics such as the SWOT and PESTE Analysis - how to spot Supertankers and other unstoppable trends. We will also uncover how to use these methods to understand market dynamics. You will be provided with a brief insight on using Nominal Group Technique and other brain storming ideas.

Course Costs
Medilink Members: £150
Non Medilink Members: £190

Book your place

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